Content is the new code (hear me out)

The most valuable skill of the next decade

Mar 20 • Miranda Shanahan

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February 2026

How to do the shit you say you’re going to do

Closing the idea - execution gap

Feb 27 • Miranda Shanahan

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A practical guide to having better ideas

Breaking out of your algorithm bubble + a tool that might help

Feb 20 • Miranda Shanahan

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Can you even be a founder if you don’t want to get on camera?

Breaking down the different content routes for startups

Feb 6 • Miranda Shanahan

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September 2025

part 2: how to use TikTok to grow your reach organically

developing a social show for your brand

Sep 22, 2025 • Miranda Shanahan and holly chapman

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May 2025

How to start posting content without wanting to die

A practical guide to putting yourself out there

May 30, 2025 • Miranda Shanahan

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The founder-brand trap

can bootstrapped founders build a biz without being the face + how to manage the potential downsides

May 23, 2025 • Miranda Shanahan

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The rise of the "In-House Creator" + how Seoul Tonic got it right

Every founder knows the struggle: you're single-handedly responsible for managing product development, ops, sales and everything in between, while also…

May 15, 2025 • Miranda Shanahan

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February 2025

How Meller turned €49 Sunglasses into a cultural phenomenon

Plus three early-stage brands on my radar: SULT (electrolytes), Shop ZERO (sustainable fashion marketplace), and Beny Yoghurt (probiotic yoghurt).

Feb 7, 2025 • Miranda Shanahan

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December 2024

How short-form video became the ultimate marketing cheat code for brands

+ an interview with content creator @coldestjoel_ about how exactly brands should be approaching content in 2025

Dec 13, 2024 • Miranda Shanahan

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How to get early traction for your CPG business

A chat with Emily Tout, founder of Mighty Slice 🍰

Dec 6, 2024 • Miranda Shanahan

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November 2024

A *practical* guide to brand communities

Beginner to expert community building tactics + a free viral hook generator, 100+ trend reports and exciting news...

Nov 29, 2024 • Miranda Shanahan

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